How to BEAT the algorithm in 3 minutes

Author

Lara Acosta
February 17, 2024

Impressions dropped by 30% since August.

A lot more people on social media. More people on Linkedin.

Competition is getting tougher, and algorithms are acting weird.

  • Everyone is talking about it.

  • A lot more people are quitting.

  • You’re starting to feel discouraged.

My ego hurts, and I’m sure yours does too.

Feeling like you’re talking to a wall or wasting your time…

Wanting to try a different platform, start over somewhere else…

But, I know the solution (it’s simpler than you think)

Stop creating based on the algorithm

Start creating based on human behavior.

Stop:

  • Obsessing over posting time

  • Obsessing over posting daily

  • Obsessing over content formats

Start:

  • Learning how to write to capture people’s attention

  • Learning how to retain people by entertaining them

  • Learning how to use psychology to sell to them

Algorithms are always changing, human behaviour doesn’t

Losing sleep over an algorithm wont fix your problems.

Losing sleep over understanding the fundamentals of writing, marketing and psychology will.

I’ve outlasted 99% of people I started building my personal brand.

Because I understood that people are looking for solutions.

Not more problems.

The algorithms change all the time, nothing we can do about it.

Focus on what you can control…

Your content, your brand, your DMs and your sales.

And if you haven’t heard… Literally LinkedIn my personal branding course has opened for enrollment…

You have till Thursday at midnight PST to grab a spot before I close entry.

You get a bunch of bonuses including guest masterclasses by LinkedIn’s Elite.

Jasmin Alic, Luke Matthews, Matt Barker, Dakota Robertson…. and so many more.

These are time-sensitive. And right now is your best chance to buy.

Create for your ideal customers, and optimize for the algorithm.

One more thing and a quote that resonated with me a while ago:

Create for your ideal customers, and optimize for the algorithm.

Don’t know how to do that?

I gotchu. Sign up to my Personal Branding Cohort here:

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That’s literally it my friends.

Back to roasting the X algorithm while LinkedIn is still elite and alive with my friends Luke and Jasmin…