Now THIS is what I’m talking about…

Look, some people build personal brands for lead gen.
Others want more authority and a bigger following.

And you know what - I did it for those reasons too.

After all they say that building a personal brand is the ultimate asset anyone could have.

You’ve heard a version of this before. We all have.

However… HOW-EVER. I never in a million years did I think that becoming micro-niche famous on LinkedIn, a professional platform would end up getting me upgraded to a suite in Paris.

And yet, there I was.

Walked into a room bigger than I expected and found a beautiful note.

For most of my life I walked through life thinking no one knew me.

Or acknowledged what I did or my work throughout the years.

And even while posting on Linkedin for 4 years now, I feel the effort I put into content but often the result isn’t obvious.

But this letter made it clear to me that just because we don’t see who’s watching it doesn’t mean people aren’t.

Every time you post on LinkedIn, you have the chance to make a difference.

You get to create opportunities for yourself and for others.

You build something so amazing that when your name comes into someone’s desk they know you, and love you too.

This moment… standing in the room… is when I understood what a personal brand actually is.

It's not a following. It's not an algorithm hack.
It's reputation that travels without you.

It compounds quietly in the background and then one day it hands you a room upgrade in a city you didn't expect it to.

I've been building mine for years. And now I spend most of my time helping other people build theirs.

Literally 80% of my day is me sitting down and engineering how you or me can build momentum while becoming niche-famous.

Even when you don’t feel like you’re the most talented.

Or the most experienced…

And that could be you. Building your personal brand the right way.

Now, I can’t promise VIP upgrades at the Marriot…

But I can promise I can show you the way to getting them.

Via using the right storytelling frameworks and understanding how to leverage them for authority and not just likes that get no where.

Via understanding online business and engineering the right offers and funnels for you so people know that YOU are who you say you are.

Via showing you the art of community building and authority creation via content.

I’m only doing this for my clients inside of The Known Club my private LinkedIn accelerator.

If you’ve been wanting 1:1 help from me… then this is your chance.

We’re closing enrollment in 2 days.

Won’t be running this accelerator ever again (more details on what’s next soon).

Click here to grab your spot. We kick off on Sunday!

PS: I’ll be giving 5 FREE 1:1 calls to whoever joins The Known Club from this email.

^ This offer is only available for the next 24hrs. If you grab it. Reply “IM IN” to this email and we’ll send you a confirmation of your free private call with me.

Speak soon.

Love,

Lara

Client wall of fame for today! Shoutout to GUY!