I blew up our SaaS from scratch just to prove it isn't luck ($30k MRR)

Last year I had to make a choice.

Stay in my lane, comfortable or put myself back in a position where I had to start from 0 in a completely new category.

Most people adviced me not to do it.
Most of my mentors told me to get equity in other businesses.

But deep down, I had to prove something.

That business isn’t just down to luck.
And that you, reading this right now can do it.

You just need to understand the new economics of attention.

The Attention Economics:
The new economy doesn’t reward the best product; it rewards the
product people pay attention to.

See, I blew up my new SaaS (Kleo) by using this 1 principle.

Attention compounds when it’s built on credibility.

Because in this new economy, distribution is leverage.
Those who learn how to capture it, own the market.
Those who don’t, get left behind.

And the easiest way to do this right now is by building a personal brand on LinkedIn.

I’ve never had a stronger stance on this than today.

I’m not just saying this because I’m the “LinkedIn girl” I’m saying this because I just proved it.

See, most people see businesses explode and call it luck.
And sometimes I believe it.

So I went to a brand new market, with a brand new business and absolutely no context on how to scale a software business.

But I knew 1 thing: I wanted proof.

Proof that the system works, in any industry, any model, any economy.

That if you understand how to build
credibility → attention → distribution, you can build anything.

A real-time live experiment that unfolded in front of you.

We didn’t raise money.
We didn’t run ads.
We didn’t have a massive team.

We leveraged our personal brands built of the back of expert-led content.
We just applied the same personal branding principles I’ve been teaching for years…

But this time, to a product.

And within 5 days, Kleo hit $30k MRR.

That’s not luck.
That’s modern economics.

Because the rules of business have changed.
Visibility is equity now.

The people who know how to turn trust into attention… and attention into distribution…will always win.

It’s never been more clear to me.

The future is here, distribution is everything and building it has never been easier.

I’m truly excited for your future my friend.

In 2 weeks I’ll be going live for 3 days during my free “AI Business Mastermind”

Here i’ll be breaking down the playbook to turning what you already know into consistent, compounding growth. I’m breaking it all down, and I mean everything.

Couldn’t fit it all in one day, so we’re running it up for 3 days.

Those who register and attend will receive free bonuses and gifts from me and the team. I’m talking AI GPTs, unseen playbooks and you’ll get to listen to me and 5 other experts giving you their knowledge for free.

Putting this together is a dream come true, and I can’t wait to see you there.

Register here (it’s free). See you soon.

Love, Lara

PS: If you were one of the 500 beta members who enrolled in Kleo, thank you.

And we just got started. Waitlist is now open while we get feedback from users before we officially launch.

What a privilege to build this with you.